FIRE
We combine functionality, design and sustainability in our dog accessories products. Our goal is to create items that integrate seamlessly into your modern lifestyle and at the same time reflect the love for your four-legged friends in every detail. That's why we only offer vegan products that are not only practical but also aesthetically pleasing. Experience how our stylish and functional products make shopping a special experience for you and your dog and enrich your everyday life.
Our brand was born out of a personal need: When my friend Calvin and I wanted to adopt our dog Pumba from the animal shelter, we searched in vain for stylish, vegan dog accessories that met our high standards. This search inspired us to develop our own products that correspond to both our ethical principles and our sense of aesthetics. This is how our brand was born - out of a love of dogs, thoughtful design and sustainable solutions.
100% VEGAN
Our products are made exclusively from animal-free materials because we love animals and are vegan ourselves. We want to ensure that no animals have to die for our products. We also want to point out the environmental impacts of leather production, such as the high use of chemicals, the massive water consumption, the significant greenhouse gas emissions and the high consumption of resources.
BETTER
Even if we are not perfect, we work every day to improve. Our products are preferably transported by train, as this is more environmentally friendly than shipping by sea or air. We also use recycled cardboard for our shipping packaging and ship CO2-neutrally with the DHL GoGreen shipping service.